English to Lithuanian Marketing Marketing / Market Research target users' groups

Kontekstų pavyzdžiai:

Leaders in technology development are not necessarily leaders in technology adoption. The most important economic contribution does not necessarily come from the "early adopter" but from the "fast follower" who adopts the innovative design that captures the international market.

Early adopter - a minority of clients/users that are the first to perceive value in new products, services, or ideas, begin to use them, and become adept with them before the majority of eventual clients/users does. On a curve of total eventual users, the early adopter is succeeded by the fast follower, who is succeeded by the late bloomer.